Recruit Real Estate Agents Script

Opening:

"Hi [Agent Name], this is [Your Name] from [Your Brokerage]. I hope I'm not catching you at a bad time. I'm calling because I've been following your success in [Market] and was particularly impressed by [specific achievement or recent sale]. Do you have a quick minute to chat?"

Value Proposition:

"I'm reaching out because I believe you might be interested in learning about an opportunity that could significantly impact your business. At [Your Brokerage], we've been helping top agents like yourself achieve even greater success through our unique approach to [specific benefit]. Would you be open to a brief conversation about what we're doing differently?"

Call to Action:

"I'd love to share some insights that could be valuable for your business, regardless of whether you're considering a change. Would you be available for a brief 15-minute conversation this week?"

Opening:

"Hi [Agent Name], this is [Your Name] from [Your Brokerage]. We spoke briefly last week about the opportunity at [Your Brokerage]. I wanted to follow up and see if you had any questions about what we discussed."

Value Reinforcement:

"I mentioned that our agents have seen an average increase of [specific percentage] in their annual volume since joining our team. I thought you might be interested in learning more about how we're achieving these results."

Next Steps:

"I'd love to schedule a brief call to dive deeper into how we might be able to help you achieve your goals. Are you available for a 30-minute conversation this week?"

Subject: Quick question about your real estate goals

Subject: [Mutual Contact] suggested I reach out

Opening:

"Hi, I'm [Your Name] from [Your Brokerage]. I noticed you're also in real estate. What market do you focus on?"

Value Introduction:

"That's interesting. I'm always curious about what's working for other agents. At [Your Brokerage], we've been seeing some great results with [specific strategy or benefit]. Have you tried anything similar in your market?"

Follow-up:

"I'd love to learn more about your approach. Would you be interested in grabbing coffee sometime to share insights? I think we could both benefit from the conversation."

Opening:

"Thank you for taking the time to meet with me today. I'm excited to learn more about your goals and see how we might be able to help you achieve them."

Discovery Questions:

• • "What's working really well for you right now?"
• • "What challenges are you facing in your current situation?"
• • "Where do you see your business in the next 2-3 years?"
• • "What would need to change for you to consider a new opportunity?"

Value Presentation:

"Based on what you've shared, I think there are several ways we could help you achieve your goals. Let me show you what we're doing differently and how it might benefit your business."

Response:

"I understand, and that's actually why I wanted to reach out. The best agents are usually happy where they are because they're successful. But even successful agents can benefit from learning about new opportunities and approaches. Would you be open to a brief conversation about what we're doing differently? There's no pressure, and you might find some insights that could help your current situation."

Response:

"I completely understand, and I'm not asking you to make a change. I'm simply reaching out because I believe you might be interested in learning about what we're doing differently. Even if you're not looking to make a change now, it's always valuable to know what options are available. Would you be open to a brief conversation? I think you'll find some interesting insights."

Response:

"Of course, that's completely understandable. This is an important decision, and you should take the time you need. What specific aspects would you like to think about? I'd be happy to provide any additional information that might help with your decision."

Script:

"I've really enjoyed our conversation today. Based on what you've shared, I think there could be a great fit here. What would you think about scheduling a follow-up meeting to dive deeper into the specifics? I'd love to show you more about what we're doing and how it might benefit your business."

Script:

"I think we've covered a lot of ground today, and I'm excited about the potential here. Based on everything we've discussed, I'd love to move forward with you. What would you think about starting the process? I can walk you through the next steps and answer any questions you might have."